The truth is that many publications, especial the slick print markets increasingly look for a perfect "package" of words and pictures. Researching and purchasing photographs or other artwork to run alongside your exotic voyage piece backpacking in outer Mongolia or first hand account of an initiation ceremony into the guild of wax effigy makers could prove both time consuming, expensive and sometimes down right impossible to source.
If you are involved in writing these kinds of articles then the quality to take decent photographs is a must! I can't promise to turn you into an over night David Bailey, but as man who commonly learns things the hard way and who is a big believer in short cuts, these tips will help get you off to a good start!
News From Mongolia
1. "It isn't cameras that takes bad photographs but the operator behind the lens!" That was the first piece of advice I was given by the tutor of a photographic workshop I attended when I first began submitting photographs to my regional newspaper.
What he meant was, to take decent shots you must have a good comprehension of your camera so, tip No. 1, if you still have your schooling booklet, spend some time browsing and experimenting so that you are thoroughly familiar with its capabilities.
2. When you are in perfect control of the wheel you need to know a petite about picture composition. Remember the rule of thirds. Place the field of the picture about one third of the way along the frame, either horizontally or vertically depending on how you are retention the camera.
3. Newspapers in singular like faces so try and crop in as close as you can and aim for a natural pose. This is not easy if your field is shy or of course embarrassed so try and construct a cheerful banter to create a more relaxed atmosphere. If appropriate, get couples to look at each other, this can often furnish an extraordinary picture as population can't help but communicate their feelings for each other, (whatever they are!).
I recently used this at a local school when I was asked to furnish its prospectus which included taking an assortment of photographs of the children while their classroom activities. A tour of the school nature reserve gave me the chance to seat my two guides on a bench. I gave one of them a flower and told her to let the other smell it! The reaction was a delight and I'm quite proud of this photograph.
You can use this tip even if there is only one man involved, just get them to look at an object or even a pet, (especially recommended), but remember, if your description is about a person, they must be the focal point of the picture.
4. Landscapes depend a lot on mood to be of course flourishing and mood is produced to a large extent by getting the lighting right. Low sunlight creates deep shadows and glowing colours so schedule your scenery shots for early morning or late afternoon. Sometimes though, the colour draining heat of mid-day can also furnish an atmospheric shot if that is the effect you are after.
No matter how heart wringingly beautiful your scene you do need to structure the shot so as to lead the viewer into the picture. This is done by having an object a third or so of the way into the picture that will draw the eye like a stepping stone onto the next part of the picture.
For instance, a shot of a distant mountain might have a cyclist winding his way down a country road a third of the way into the picture. From here the eye simply jumps to maybe a small lake two thirds of the way into the picture and this would finally lead to the mountain itself. One of my favourite set ups for this type of picture is to have a companion in the foreground gazing into the distance. You can't help but effect their gaze!
5. The of course top glossies request a high level of competence and photographs that show some artistic merit. Obtaining this level of quality needs a lot of practise and a good comprehension of your camera's capabilities, but... Remember me talking about short cuts...? This is the one I hire all the time and although I'm a long way from being a Lord Litchfield, it of course helps! So, copy the professionals!
6. Yes you did read that right! If their poses and set ups are selling then you need to create the same kind of photographs so keep a portfolio of images that you think will be beneficial to the kinds of publications that you want to write for. Practise recreating them with your own camera. If you take your examples from photographic magazines you'll often be able to acquire the camera settings used. Write these down for hereafter reference and when you go out on a shoot take your portfolio and use it to give you ideas.
7. The big newspapers hire top rate photographers and you can learn a lot from the photographs that they include. Study the blend and notice especially how keen they are on the human interest (or animal) angle. Often these photographs will have a slightly blurred background. This is deliberate and designed to focus concentration entirely on the subject. With a 35mm camera this is achieved by adjusting the f stops. Other cameras may allow you to do it by manipulating other settings this is why it is foremost to have a good comprehension of your camera's functions.
8. Often population are so busy trying to get their subjects relaxed and in the right positions they forget all about the background so settle first where you are going to stage the shot. Be aware of intrusions, the first-rate is a tree growing out of your subject's head!
9. If you have to take large groups try and make it three-dimensional. That is, have two population in the foreground production a "frame" for those in the background. E.g. A incorporate of trombone players facing each other with the rest of the band added back and framed under their extended trombones.
10. Be realistic. Going back to the starting of this list, it is the operator rather than the camera that creates good pictures, but this is true only up to a point. A very basic camera is of course not good sufficient to furnish the kinds of photographs that consistently sell, so if you have an old box brownie do think investing in some decent equipment.
Don't forget, good quality photographs are only half the story!
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